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Five Ways to Ring in the New Year with Marketing

Posted on January 15, 2018 in:

While it is well known that the holidays are one of the most lucrative times for many businesses, sales tend to take a steep decline when the new year rolls around. Most consumers are exhausted physically, mentally or even financially, and this affects the first few months of the new year. So how does a…

How Social Media Benefits Marketing

Posted on January 1, 2018 in:

Social media is a relatively new concept, even if it feels as if it’s been a part of daily life for a long time now. What was once limited to a younger generation has expanded to include people from all walks and stages of life, making it one of the best ways to reach a…

How Giveaways Can Help Increase Your Revenue

Posted on December 15, 2017 in:

Although it may seem counterproductive to give away your product or service for free, giveaways and related contests are a great way to increase your business in a short amount of time. Each customer you have will have a value, usually in a dollar amount that the average loyal client will spend on your product…

How to Take Advantage of the Holidays in Your Marketing

Posted on December 1, 2017 in:

The holidays are one of the biggest shopping times of the year. Everyone is searching for goods or services that are the perfect gifts to show their loved ones how they feel during this festive season. Naturally, anyone who owns a business that can offer said goods or services knows that marketing during the holidays…

Top Trends in Modern Marketing

Posted on November 20, 2017 in:

The main focus of your business should always be your customer, but being able to reach them effectively with information about your company is a very important step in establishing your brand. Gone are the days of newspaper advertising, and modern marketing relies much more heavily on digital media. Utah web design, search engine optimization…

Secrets of Effective Web Design

Posted on November 6, 2017 in:

Modern marketing revolves around digital media, and the one thing needed to master business sales is a great website for your customers to navigate quickly. With so much to consider when building a site, Utah web design can be very tricky, but with the right tools and help, you can be well on your way…

Marketing to Millennials

Posted on October 19, 2017 in:

The millennial generation, also known as Generation Y, make up nearly one-fourth of the population. Born sometime between the 1980s and the early 2000s, this generation is one of the most lucrative groups of consumers. So how do you appeal to these young Americans? By reaching them through their preferred method of resources. Millennials are…

How To Increase Your Internet Traffic Organically

Posted on October 5, 2017 in:

In the digital age of marketing, website traffic is more important than ever. Consumers want a great product or service, but also want to find it with just a few clicks of a mouse. So if you want to get the word out about why your product or service is the one to choose, the…

On-Page Factors for SEO Success

Posted on August 21, 2017 in:

On-page factors are big aspects on your webpage which you use to optimize search engine success. With some study, lots of practice and a strong work ethic you can use SEO to your advantage. Here’s how to move your page to the top. Page Title – Each page should have a unique title. This is…

Why My Blog is a Success and How Yours Can Be

Posted on August 7, 2017 in:

As a stay at home mom with three children, I’m comfortably earning enough part-time income to finance our family vacations and our sons’ after school activities. It’s not always easy, but I’ve learned a few tricks I’m willing to share with you so you, too, can produce a successful blog. Here are a few key…

How to Reach Xennials, the Ignored Micro Generation

Posted on July 17, 2017 in:

Right in the middle, sandwiched in between the pessimistic Generation Xers and the optimistic Millennials, lies a very important group of people who are both underestimated and under-reached. Meet the Xennials. Xennials were born between 1977 and 1983. They are most often described as those who grew up with analog childhood and digital adulthood. Here…

Ways to Make Your Customers Love You on Social Media

Posted on July 3, 2017 in:

Whether a business is well-established or up-and-coming, many small business owners have trouble navigating the vast ocean of social media. It can be an overwhelming task to take on because of the time it takes to learn about social media and the time it takes to utilize it. Here are six easy and import ways…