Social Media Marketing Services
Achieve Greater Reach & Results Online
Social Media Marketing is the process of building your brand’s identity, relevancy, and organic search position online through social media channels. Done correctly, social marketing will return far more results than any traditional advertising spend. But there is a right way and a wrong way to pursue social marketing. Fortunately, we know what works and what does not, and our experience is why so many businesses trust us with their brand reputation and customer relationships.
Build Your Brand
- Blog Design & Development
- Search Engine Optimization
- New Media Galleries
- Video Production & Syndication
- Wikis & Forums
- Social Network Creation & Connections
- Public Relations Support
- Customer Interaction & Community Management
- Identity Building & Content Creation
- Distribution & Reporting
Social Marketing Strategies
Every business is unique, and we treat each social marketing strategy the same way. We combine the right identity with the most effective tools for distribution and interaction to ensure a successful campaign. But we take it much further than that.
What truly differentiates Adaptivity Pro is our experience coupled with our suite of online marketing services. Whether your social marketing strategy needs its own social network, a branded blog design, video production, search engine optimization, widget, or custom web application, we have the right mix of solutions for every situation. Not having to work with multiple vendors means you are already ahead of the game.
Once we have determined what type of social marketing strategy is right for you, we begin by building your identity. We carefully select the appropriate social networks where you will have the most success in distributing content and establishing relationships with customers. The personality and design of your profiles are crucial first steps, and they will provide the necessary support for all content to come. We also work with our Search Engine Optimization (SEO) team to ensure each profile is fully optimized with the best possible keywords and descriptions.
Content is King
Adaptivity Pro copywriters and videographers make sure your content is credible, valuable, and extendable. Blog posts, podcasts, and viral videos are all carefully crafted with right tone, message, and media to project personality and build brand identity. In combination, keywords and links are used to facilitate greater organic search results. Adaptivity Pro will also interact with your customers to solicit conversation, inspire comments, and gather valuable and actionable feedback.
Uploading and optimizing large amounts of content can be daunting and time-consuming. Over the years, Adaptivity Pro has built a distribution tool set that enables us to push massive amounts of optimized content out quickly and effectively. We also employ specific distribution strategies that garner greater views. Call it our secret sauce.
We recognize that there are many different social networks on the web, and not all of them are going to be right for you. Adaptivity Pro is constantly analyzing the data to determine which ones are most effective for specific industry verticals. Typically, we will take a conservative approach at first, only getting more aggressive when we see results. Some distribution methods include blogs, social networks, social bookmarking, email and mobile, photo sharing websites, video sharing websites, and custom web applications.
Social Media Marketing Reporting
So, how did we do? In the end, it is all about getting results. Are your blog posts being read, videos viewed, and conversations being started? Is your website receiving more traffic and incoming links?
We will be continually monitoring your web analytics and all online discussions of your brand. Each month you will be provided with a detailed report containing a statistical analysis of each channel and network, and recommendations on how to proceed.Back