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Blog Popularity Posts Dramatic Increases

It’s no secret that Fortune 500 CEO’s have been slow to embrace the benefits of social media. The latest study, released by the Charlton College of Business Center for Marketing Research, University of Massachusetts Dartmouth, shows that Fortune 500 companies have increased blogging efforts by 50-percent over the past two-year period.

The following statistics highlight marketing and branding by Fortune 500 companies:

Why are Fortune 500 companies beginning to embrace the benefits of blogging? It’s simple. Blogs allow new material to be constantly published, which in turn ignites the search engine fires. The primary method used by consumers to purchase items is to search online. Google prefers websites that offer unique, ever-changing content that is rich in Search Engine Optimization.

Companies that are looking to elevate their marketing endeavors and take them to the next level should consider hiring a professional Utah web design firm. Having a professional SLC web design company offers many benefits, including having a reputable team of specialized designers, programmers and copywriters. Copywriters have expertise in adding the appropriate amount of Utah SEO saturation, allowing search engines, such as Google and Bing, to take notice of new, regularly published content.

The benefits and importance of blogging are finally starting to get noticed, gaining momentum in today’s socially adapting corporate world.


Article Provided By:
Adaptivity Pro Web Design
Salt Lake City Utah
P.O. Box 951049
South Jordan, UT
o: 801-512-2006