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Marketing to Millennials

Posted on October 19, 2017 in:

The millennial generation, also known as Generation Y, make up nearly one-fourth of the population. Born sometime between the 1980s and the early 2000s, this generation is one of the most lucrative groups of consumers. So how do you appeal to these young Americans? By reaching them through their preferred method of resources. Millennials are…

How To Increase Your Internet Traffic Organically

Posted on October 5, 2017 in:

In the digital age of marketing, website traffic is more important than ever. Consumers want a great product or service, but also want to find it with just a few clicks of a mouse. So if you want to get the word out about why your product or service is the one to choose, the…

On-Page Factors for SEO Success

Posted on August 21, 2017 in:

On-page factors are big aspects on your webpage which you use to optimize search engine success. With some study, lots of practice and a strong work ethic you can use SEO to your advantage. Here’s how to move your page to the top. Page Title – Each page should have a unique title. This is…

Why My Blog is a Success and How Yours Can Be

Posted on August 7, 2017 in:

As a stay at home mom with three children, I’m comfortably earning enough part-time income to finance our family vacations and our sons’ after school activities. It’s not always easy, but I’ve learned a few tricks I’m willing to share with you so you, too, can produce a successful blog. Here are a few key…

How to Reach Xennials, the Ignored Micro Generation

Posted on July 17, 2017 in:

Right in the middle, sandwiched in between the pessimistic Generation Xers and the optimistic Millennials, lies a very important group of people who are both underestimated and under-reached. Meet the Xennials. Xennials were born between 1977 and 1983. They are most often described as those who grew up with analog childhood and digital adulthood. Here…

Ways to Make Your Customers Love You on Social Media

Posted on July 3, 2017 in:

Whether a business is well-established or up-and-coming, many small business owners have trouble navigating the vast ocean of social media. It can be an overwhelming task to take on because of the time it takes to learn about social media and the time it takes to utilize it. Here are six easy and import ways…

Why Search Engine Optimization is a Key Investment For Your Company

Posted on June 19, 2017 in:

From an outsider’s perspective, understanding and utilizing search engine optimization can be a challenging process. But for those who know and have benefited from SEO, the remarkable outcomes are simply incomparable to any other form of Internet marketing. It produces results. Search engines are the #1 source of website traffic, beating social media by 300%….

Marketing to Millennials – Reach Them Today

Posted on June 5, 2017 in:

The biggest part of the American workforce today is people ages 18 to 29, an age group most commonly known as the Millennials generation. This elusive audience is currently the hottest and the hardest audience to reach. Here are five key ways for your company to reach this vital demographic. They enjoy personalization. Millennials enjoy…

Find the Right Social Media Influencers for Your Business

Posted on May 15, 2017 in:

In the cluttered chaos of Internet marketing, a pretty ad is often scrolled by and ignored. Reviews are read and respected but often forgotten. The latest means to sell a business’s product or service is a clever combination of the two, social media influencing. A social media influencer is a person who simply influences others…

Social Media Etiquette and Your Business: What Not to Do

Posted on May 1, 2017 in:

Social media is vital for today’s businesses. It’s a quick, easy and cheap way to build a client base and share your company’s products with the world. Since social media is a relatively new tool to use in business, it’s very important to observe the unwritten etiquette behind each post. Here are eight things not…

Five Quick Tips for Using Social Media in Business Marketing

Posted on April 17, 2017 in:

Love it or hate it, social media has become a driving force in marketing strategies for modern day businesses. It is a low-cost, highly effective way to reach a broad span of a market base and to influence customer opinion at a personal level. Learning to utilize social media is a necessary tool for all…

Storytelling: The Most Important Trend in Business Marketing

Posted on April 3, 2017 in:

Storytelling is the latest, hottest way to advertise to today’s consumers. Internet marketing is very often seen through the screen of a smartphone, and a moving visual is the quickest way to stop a potential customer from scrolling by the advertisement. They leave a lasting impression and astronomically drive up the views to the business…