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Measuring SEO Success: How Do You Know Your Strategy is a Hit or Miss?

Posted on October 14, 2015 in:

In business, ROI is an important consideration. How well of a return do you get for your investment of resources – time, talent and money? Knowing how successful you are and how much ROI you are getting  out of your SEO strategy and implementation will help you decide whether to add more resources or channel…

Mobile Site Elements Users Will Love

Posted on September 30, 2015 in:

What makes a website mobile friendly? In this day and age where people spend more of their downtime on their mobiles rather than on their desktop computers, it is important for businesses to identify the elements that make mobile users stick with their website. Here are some elements to make your website a mobile-friendly one:…

Content Marketing and Why It Is Good for Business

Posted on September 17, 2015 in:

More and more, content matters. You do not simply load your website copy with a jumble of SEO keywords carelessly inserted into your copy and leave it at that. This is a thing of the long past and Google has made steps to ensure they put a stop to this practice. Now, the longer a…

Upcoming 2015-2016 Industry Trade Shows, Conventions and Seminars

Posted on September 3, 2015 in:

Check out the upcoming 2015 and 2016 trade shows and conventions around the U.S. Being involved in a trade show or convention can help boost your business and give you more opportunities to grow your business. Not only do you meet potential customers, you can find new and better ways of running your business and…

Optimize your E-commerce Site for Mobile Users

Posted on August 20, 2015 in:

The “ka-ching” of the cash register is music to the ears of merchants. And with the advent of e-commerce, merchants can grab opportunities to let the digital rings of the cash register going. The opportunities are ever increasing, as people no longer have to wait to get into a store or get in front of…

Local SEO Tips for Your Business

Posted on August 6, 2015 in:

Be at the top of the list when customers are looking to hire and buy and are in the nearby vicinity. With a solid local SEO plan, you can optimize your website for local search. With this, you can make new patrons that you can build into loyal customers. Here are some ways you can…

Mobile Friendly Website Makeover: Does Your Website Need One?

Posted on July 22, 2015 in:

The world has long shifted to mobile. Today, people have faster and more powerful smartphones and mobile devices, coupled with easy access to an internet connection. Rather than use a desktop, it is more convenient for users to reach for their mobile device to perform a lot of web-based functions – including performing transactions over…

Exploring the Basics of Mobile SEO

Posted on July 8, 2015 in:

What can be more convenient? You are driving and feel like eating doughnuts. While the stoplight is red, you enter the search words “glazed doughnuts store”. In some instances, you can even perform the search by calling out the keywords. In a little while, you’ll be cruising to your selected doughnuts store and will soon…

Quick and Easy Tips to Simplify Your Web Design

Posted on June 24, 2015 in:

In the world of website design, the adage “Simplicity is Beauty” makes a lot of sense. A website with a lot of design elements, layers and pages can be confusing and can make navigation difficult for your users. In contrast, a sleek and simple website can more effectively achieve your goals in terms of engagement,…

Smart Infographic Tips for Your Website and Blog

Posted on June 10, 2015 in:

Infographics is an excellent way to keep people engaged in your website. It is important to understand that our users are visually wired and that infographics are a powerful method for the website to interact with its users via data visualization. Couple this with the fact that people are bombarded with information and tend to…

Improving Your Online Community Engagement

Posted on May 26, 2015 in:

Developing an actively engaged online community is perhaps one of the dreams of a community manager and website owner. This online community facilitates discussions about your products, services or industry, as well as share knowledge about product how-to’s and troubleshooting. A blog is an excellent way to develop an online community – one that is…

Social Media and Your SEO Strategy

Posted on May 19, 2015 in:

Social media has come a long way. Aside from enabling people to connect, it has also grown to become a preferred method of searching for information online. This means that SEO and social media strategies are invariably linked together. Part of your SEO strategy is to strengthen your social media presence. You see, a high…