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Online Marketing Strategies Comparison

Recession Friendly Marketing Worried about a recession and the economy? If you are looking to continue marketing strategies during a recession there is nothing better than online marketing. The main reason is that online marketing nearly always provides a much better ROI when compared to traditional offline marketing initiatives such as billboards, phone books, tv,…

Search Engine Marketing (PPC)

Posted on May 24, 2016 in:

Search Engine Marketing or PPC SEM is the strategy and execution of purchasing advertising from search engines. This is done in the form of keyword and key phrase purchases directly from the major search engines such as Google and Yahoo. Reporting – you will receive a report on the PPC campaign containing conversion ratio, CTR,…

Exposing the Mysteries of Pay Per Click

Posted on April 11, 2014 in:

Pay Per Click (PPC) advertising is an excellent way to attract Internet traffic to websites. However, if these systems are poorly managed, they are nothing more than costly advertising ventures that produce few viable results. PPC advertising uses search engines, such as Google and Bing, to allow individuals and businesses to purchase search engine result…

Does PPC Effect Sales?

Posted on February 21, 2014 in:

Pay-Per-Click (PPC) campaigns are a form of Internet advertising that helps drive traffic to websites. This form of advertising pays the publisher when a customer clicks on the ad. To help make PPC campaigns effective, there are several key marketing strategies that companies can implement to get the most out of PPC budgets. Active –…

The Best Approach to SEO & PPC

General Outline of SEO Approach Rather than a cookie cutter formula to SEO, we offer a hands-on, individualized, custom approach when moving forward with a SEO campaign.   Each month we look at what the client’s website needs most and focus on those areas that will have the greatest positive effects. That said, almost all clients…

PPC Packages

Posted on October 29, 2013 in:

Google Adwords PPC Account Setup Keyword research/analysis Up to 100 keyword phrases Selected based on relevancy, price per click, and search volume Google PPC account and campaign setup Account setup (company info, login credentials, credit card, reporting, etc.) Setup campaigns based on keyword phrases Multiple ad creation including title and description based on campaign Cost…

SEO, PPC, and Persuasion Architecture Packages

Posted on October 25, 2013 in:

Search Engine Optimization Search Engine Optimization is the active practice of optimizing your website by improving internal and external aspects of your website in order to increase the traffic your website receives from search engines.  SEO is accomplished through tweaking thousands of factors on your website.  Some of the most common and necessary factors include…

Take Advantage of PPC Advertising

Posted on October 8, 2012 in:

Maybe you’ve wondered if PPC or Pay-per-click advertising could increase the sales at your company. The answer is a resounding “YES!” However, you must choose a reputable company to guide you through the ins and outs of PPC advertising. At Adaptivity Pro we specialize in helping you formulate the Internet Marketing Campaign that’s right for…

Free Internet Marketing Offer

Internet marketing is not something you can do once and forget about it. The internet is one of the leading industries in technology and changes dramatically from day to day. If your business is ahead of your competition online this will become a major competitive advantage to your firm. I want to help you gain…

SEO: Search Engine Optimization Bible Book Review

Posted on May 19, 2008 in:

SEO: Search Engine Optimization Bible by Jerri L. Ledford So a co-worker of mine bought this book because he wanted to learn more about SEO and asked me to review it for him to see if it was any good.  Man – was I disappointed.  It was so bad I actually told him to not…

Google Adwords Campaign Optimizer Review

Posted on May 12, 2008 in:

I have used google campaign optimizer in adwords now for several different websites and have also spoke with many other marketers who have utilized the service as well.  So far the results have been much less than impressive and appears to be a system for Google to suck more money out of advertisers than before. …

SpeedPPC Review – PPC Management Software

Posted on November 29, 2007 in:

SpeedPPC is a desktop application that helps manage PPC campaigns for Google adwords and MSN Adcenter. I was very excited when I first learned about the software and what it claimed it could do; however after using it for a few weeks I have mixed feelings. Creating Comprehensive Longtail Keyword Lists This software basically lets…