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Common Problems That Can Lead to a Rankings Drop

Posted on September 21, 2018 in:

Any smart business with a web presence is wise to check in on their search engine rankings from time to time, or even daily. The higher the ranking on search sites such as Google, the better the chance that your site will be the one that is sought after by consumers when searching for your…

Five Fall Volunteer Opportunities for Your Business

Posted on August 20, 2018 in:

Volunteering is one of the best marketing strategies that any business can take part in. Any marketing company that specializes in Salt Lake City SEO, or search engine optimization, can tell you that showing the caring side of your company is a great way to build a loyal following. For some great tips on volunteer…

Great Ways to Boost Your Summer Sales

Posted on May 21, 2018 in:

During the dog days of the summer season, sales can actually slump for a lot of businesses. Schools are out, and people are going on vacation, needing fewer items like clothing or school supplies. If you are a looking for great tips on how to boost your summer sales with specialized marketing, see below for…

On-Page Factors for SEO Success

Posted on August 21, 2017 in:

On-page factors are big aspects on your webpage which you use to optimize search engine success. With some study, lots of practice and a strong work ethic you can use SEO to your advantage. Here’s how to move your page to the top. Page Title – Each page should have a unique title. This is…

Pinpointing Sources of a Downward Trend in Website Traffic

Posted on March 6, 2017 in:

What happened to your website traffic? You used to enjoy a healthy amount of traffic and leads but alas, it seems to have dried up. What could have happened?  It would be useful to go through a checklist of possible glitches that your website may have so that you can start plugging the leaks and…

Win and Keep Online Customers with Special Offers

Posted on January 9, 2017 in:

Giving discounts, offers and limited-time deals are excellent marketing tools that let you win new customers, keep the existing ones loyal and improve conversions. In today’s competitive world of online retail, it pays to have a solid strategy that includes discounts and deals. A word of caution, though. These deals need to be carefully thought-out….

Optimizing the Checkout Process for Your E-Commerce Website

Posted on December 12, 2016 in:

There’s still time for last-minute Christmas shoppers to complete their list! Or, they may have missed out someone on their list and would like to do some post-Christmas gift giving. This is a great opportunity for your shopping site to get those cash registers ringing well into the next year. However, it may also be…

Why You Need Customer Testimonials for Your E-Commerce Site

Posted on July 25, 2016 in:

Let your customers do the talking! E-commerce websites should open up the review facility to enable buyers to give their review of the product. It can be quite scary to do this. It is a double-edged sword. In allowing your customers to give you rave reviews, you are also opening your website up to customer…

Global Websites: Errors to Avoid when Going International

Posted on June 27, 2016 in:

With the Internet, your reach extends not just to the rest of your state, your country, but even to other parts of the world! Your website can engage with potential customers from all across the globe. However, be warned that there are a number of potential pitfalls and landmines that can blow up on your…

Building an E-Commerce Website

Posted on June 13, 2016 in:

Online retail sales provide one of the fastest-growing opportunities in business today. With an e-commerce website, you widen your reach, enabling you to see not just to local customers but also to international ones. You can add to your bricks-and-mortar store with an e-commerce website. You can also decide to forego a physical store and…

Smart Infographic Tips for Your Website and Blog

Posted on June 10, 2015 in:

Infographics is an excellent way to keep people engaged in your website. It is important to understand that our users are visually wired and that infographics are a powerful method for the website to interact with its users via data visualization. Couple this with the fact that people are bombarded with information and tend to…

Ready, Set, Launch!: Things to Check Before Launching the Website

Posted on March 12, 2015 in:

Whew! Your website project is reaching its finish line. One of the key Utah web design principles before you go live and launch the website into the World Wide Web is to check, check and recheck to see that everything is in working order. It is better to catch any errors in your website rather…